Upstream Outlines What is Next in Mobile Marketing in 2023

Martech specialist sets-up forward-thinking MNOs and Ecommerce brands for mobile marketing success Athens, London, Sao Paulo, 17 January 2023, – Upstream, the global mobile marketing technology specialist, is sharing its vision for the industry in 2023 as CMOs prioritise delivering personalized offers, exceptional customer experiences and targeted multichannel campaigns in the year ahead to support revenue growth, amid wider economic cooling. With advertising spend predicted to grow by 2.6% over the next 12-months[1], many CMOs... Source: RealWire
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CREST International give its support to the CyberUp Campaign

CREST to help CyberUp to reform the Computer Misuse Act (CMA) that currently outlaws essential vulnerability and cyber threat intelligence research 17 January 2023: CREST, the international not-for-profit, membership body representing the technical cyber security industry, has become an official supporter of the CyberUp Campaign. CyberUp is leading the push for cyber security legislation that is fit for the challenges and threats of the 21st century. The focus of this work is the reform of... Source: RealWire
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Home care innovator CareLineLive closes £3m funding round, led by Oakglen, to fuel UK & international expansion

The investment round, led by Oakglen, will support CareLineLive’s continued expansion, including into Ireland and Australia, and increase its team size by 50% in three months London, UK, 17th January 2023: CareLineLive, the all-in-one home care management software, today announced a £3 million investment round. Led by Oakglen, the investment will fuel CareLineLive’s expansion and business growth as it continues to innovate the home care management software sector in the UK and internationally. Set up... Source: RealWire
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AirAsia scores at the Putra Brand Awards

KUALA LUMPUR, 17 January 2023: Kicking off the year on the right foot, AirAsia takes home the Bronze award at the 2022 Putra Brand Awards in the Transportation, Travel and Tourism category. Capital A’s Chief Brand Officer, Rudy Khaw commented: “Our mission from the start has always been to make flying accessible without compromising on […]

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PATA inducts Zecha into the Gallery of Legends

PATA inducts Zecha into the Gallery of Legends

HONOLULU, 17 January 2023: The Pacific Asia Travel Association (PATA) posthumously honoured the late Alwin Zecha, founder of the Pacific Leisure Group, with a plaque in the PATA Gallery of Legends at Honolulu’s  Daniel K. Inouye International Airport. The Gallery of Legends Awards are bestowed on pioneers of the travel and tourism industry in the […]

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